Why Marketing ?
What Is The Purpose Of
Marketing ?
Marketing Strategies
These Three Questions Are
The Most Important Aspect One Need To Understand Before Venturing On Any
Business, Whether It Is A Physical Business, Having A Office And Other
Infrastractures, Or An On-Line Business
Like Affiliate Marketing Or Product / Services Marketing.
Marketing is a widely used term to describe the means
of communication between the advertiser / service provider and the consumer audience.
Marketing is a form of commercial activity, widely
used by individuals & institutions to create awareness and build an image
of their products / services, in the minds of potential buyers.
The American Marketing Association most recently
defined Marketing as "the activity, set of institutions, and processes for
creating, communicating, delivering, and exchanging offerings that have value
for customers, clients, partners, and society at large."
As a business entrepreneur or an on-line marketer,
marketing helps you increase your sales and better market yourself and your
abilities.
Remember the golden rule, even though it may sound out
dated -
“When You Sell Your Product, You Sell Yourself. Don’t Sell
Yourself Short.”
Marketing in a nut shell is all about,
Selling your idea and your product & achieving
your goal.
Marketing helps you to :
¨ Create awareness of your product among the potential
buyers.
¨ Creates an positive image of your product or services.
¨ It is an effective part of corporate communication,
where you can talk about various aspects of your product, services or the
company itself.
¨ Marketing is a part advertising, which uses digital
advertising, blog marketing, social media marketing, e mail marketing, use of
other on-line avenues such as classifieds, PPC form of advertising, like Google
adsense / Adzily.
Newer
forms of marketing widely make use of the internet and are therefore know as internet marketing or more generally known as online marketing, uses multiple channels - social media marketing, e - mail marketing, blog marketing, video marketing, using tools such as auto responders & search engine marketing.
Before starting a marketing campaign, one should be aware of the three basic things :
- Undersatnding Your Business - i.e your product / services
- Your Target Customers - whom do you want to sell to
- The right time to atart a marketing campaign.
When you are aware of these three aspects, you can create a marketing campaign using the above mentioned channels.
A Beginners Guide To Making Your First
Dollar Online With Amazon.com
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